Wednesday, May 13, 2020

Complicated Justice in Moby Dick and Billy Budd by Herman...

Complicated Justice in Moby Dick and Billy Budd by Herman Melville Donald Yannella, author of New Essays on Billy Budd, says that â€Å"at the heart lies an obsession with justice, as is exhibited in Herman Melville’s classics, Moby Dick and Billy Budd, Sailor. Herman Melville was an American author born on August 1, 1819 in New York, New York. The author wrote many books and penned poetry in his later years. Best known for his novel Moby Dick, Melville was not regarded as one of America’s greatest writers until after his death on September 28, 1891. Not achieving his dream job, and with his family in shambles, he boarded the St Lawrence in 1839. His time spent at sea would prove to be useful, as the majority of his books take place on the high seas. His most famous book, Moby Dick, features the observant narrator, Ishmael, aboard the Pequot, a ship captained by the menacing one-legged Captain Ahab. Having lost his limb in a previous voyage to an enormous sperm whale named Moby Dick, Ahab scans the seven seas in manic search of revenge against the giant. Queequeg, Ishmael’s menacing best friend, and the rest of the crew are subjected to extreme jeopardy and later death due to Ahab’s monomaniacal disregard for bad omens and danger. The whale slices the boat clean in half and none survive to tells of its greatness except Ishmael. Left unfinished at Melville’s death in1891, Billy Budd, Sailor was not published until 1921. Raymond M Weaver found it in manuscript form while

Wednesday, May 6, 2020

Literary Criticism of Atonement from Psychological Trauma View Free Essays

In seventeen century, â€Å"† was a Greek word which means â€Å"wound†. Later, Sigmund Freud in the late nineteenth and early twentieth centuries used it to describe a kind of mental damage that occurs as a result of distressing and disturbing events or experiences. When a person is facing such highly stressful events analyzing and coping with it is not an easy process. We will write a custom essay sample on Literary Criticism of Atonement from Psychological Trauma View or any similar topic only for you Order Now In this paper we consider the topic of psychological trauma in Atonement by Ian McEwan, defining first of all the concept and then studying its processes of formation and effects on the main character, Briony Tallis. According to Pearlman and Saakvitne, psychological trauma is an event which is a special experience of a person that needs to be confronted. As a matter of fact, â€Å"The individual’s ability to integrate his/her emotional experience is overwhelmed, or the individual’s experiences (subjectively) a threat to life, bodily integrity, or sanity† (p.60). Also, Jon Allen, a psychologist, in his A Guide to Self-Understanding (1995) said that: â€Å"It is the subjective experience of the objective events that constitutes the trauma†¦The more you believe you are endangered, the more traumatized you will be. [†¦] Psychologically, the bottom line of trauma is overwhelming emotion and a feeling of utter helplessness. There may or may not be bodily injury, but psychological trauma is coupled with physiological upheaval that plays a leading role in the long-range effects† (p.14). Psychologists categorized trauma into two groups: physical trauma based on serious physical damages or shocks to the body from war, physical injury, sexual abuse, illness, torture, rape, and genocide; emotional or psychological trauma is based on the inability to recover the full mental capacities of an individual, either in his personal or social life or any emotional shock or injury that cause a sentimental damage to spirit health. It can range from depression, anxiety, different kinds of phobias to post traumatic stress disorder. Therefore, trauma is among those things that happen in everyday life which a person can experience by itself or witness of serious injuries, violence even death, putting the individual into a terrible situation followed by fear, helplessness or horror. In fact, trauma is not the event itself but the effect that has on the person like, Brioney’s belief about the event that happen in fountain. Atonement is a metafiction novel written by Ian Russell McEwan in 2001. Its events occurred in three different periods of time: firstly, in 1935 in England at Tallis family’s building, secondly during World War II in England and France, thirdly nowadays in England. The story tells about a huge mistake that an upper-class girl committed as a teenager that led to destroy lives. This thirteen years’ girl had a big imagination as a young writer. As an adult she always wanted to confess that event but this process did not happen until she completed her novel as an aged author, at last, in England. That mistake influenced on her life and also her style of writing until her novel ended with a kind of imaginary situation that gave her a chance to make up for her mistake. Ian McEwan was born in 1948 in England. His father was an alcohol addict and had spousal abuse toward his mother and the most interesting things about his life, is that Ian’s mother suffered from vascular dementia, the same disease that Brioney Tallis – the heroine of Atonement – also suffered from. To start with the novel â€Å"Atonement†, events began with a kind of misunderstanding that occurred for Brioney. Her sister, Cecilia, came to fountain while Robbie, their servant’s boy, was watching her almost bare body. Her sister looks ashamed and wear her clothes in front of him. Brioney was in her puberty age and didn’t know about sexual relationship as well, so she thought that if he is watching Cecilia in that situation, there must be something wrong about his behavior. She could not cope with this event and her mind was busy with it during that day. On the other hand, somewhere Brioney was telling her memory about his love experience to her friend. We could realize that she loved Robbie as a child while she did not know about sexual relationship and her love was pure. She threw herself into a deep river to see Robbie’s reaction and measure his feeling toward herself. It is almost clear that she was jealous of Cecilia and when she understands that Robbie tends to her sister, this makes her idea stronger about Robbie and his sexual problem. Brioney was under a pressure of event in the fountain which another event happened. Robbie gives Brioney a letter to render her sister which was containing sexual words about Cecilia’s body. She reads that letter without permission before give it to her sister and it causes to be sure about her belief. She could not cope with it and talks about it with her cousin, Lola, they found Robbie as a sex maniac and decides to protect Cecilia against him. At night, Brioney saw Cecilia and Robbie in the library in the middle of their sexual affair that made a great shock for her. She thought that they committed a huge mistake that she never could realize it so her behavior against Robbie changed, became aggressive, and started to hate him. During dinner the family realized that the twin cousins are gone so all of them went to the woods to find them. In the woods, Brioney saw a rape against Lola under a flashlight in her hands. For the second time she experienced a huge shock in one night and these stressful and disturbing chain of events made her nervous and caused that she connected all of her experiences with each other without thinking and saw Robbie as a sex offender. It was obvious that Brioney did not experience a rape and were just a witness but this subject caused a great fear and shock for a teenager in her age of puberty so she could not have recognized and distinguished true situations. This psychological trauma was a reason which she could not able to think carefully about what she saw and her mind automatically omitted a part of her observation. She professed that Robbie was the person who act that rape and caused his detection. By continuing the novel, it become clear that as Brioney grows up, her mind is busy about past events and doubt her witness. She becomes a nurse during the war to reduces her sense of sin and when suddenly see a news about the engagement between Lola and Paul Marshal, who came to their house with her brother in the year that those events happened, her mind becomes active and she tries to remember the exact things which occurred those days. At last, after passing about five years from her fearful experience, she could recall her memories in peaceful situation and remembers the face of person who act rape, it was Paul Marshal. She wants to make up her mistake and withdraw her testimony but it was too late for Robbie and Cecilia because both died in the war so she uses her talent in writing a novel as a means of confessing. Brioney experienced a psychological trauma during her young ages of her life that made an irreparable mental damages for her whole life. Therefore by seeing the effects of psychological trauma in the all aspect of main character’s life, can be concluded that trauma can puts serious effects on individual’s mental and physical health that accompanies an individual for his/her entire life.Citation:McEwan, Ian. Atonement. Random House, 2005.Ellam, Julie. Ian McEwan’s Atonement. Bloomsbury Publishing, 2009.Pitt, Daniela. The representation of trauma in Ian McEwan’s novels† Atonement† and† Saturday†. Diss. 2010.†What Is Psychological Trauma?† Sidran.org, www.sidran.org/resources/for-survivors-and-loved-ones/what-is-psychological-trauma/. â€Å"what is trauma?† https://us.sagepub.com/sites/default/files/upm-binaries/11559_Chapter_1.pdf†Emotional and Psychological Trauma.† Emotional and Psychological Trauma: Healing from Trauma and Moving On, www.helpguide.org/articles/ptsd-trauma/coping-with-emotional-and-psychological-trauma.htm. How to cite Literary Criticism of Atonement from Psychological Trauma View, Papers

Monday, May 4, 2020

Should we have Dropped the Atomic Bomb Essay Example For Students

Should we have Dropped the Atomic Bomb? Essay Should we have Dropped the Atomic Bomb? Essay The atomic bomb killed many innocent people, but it was necessary to end World War II. After World War II began in 1939, President Franklin Delano Roosevelt announced the neutrality of the United States. Many people in the United States thought that their country should stay out of the war. The people wanted the Allied Forces to have the victory. President Roosevelt also wanted an Allied victory because an Axis victory might endanger democracies everywhere. The United States equipped nations fighting the Axis with ships, tanks, aircraft, and other war materials. The Axis did not like this. Japan wanted to take over China, but China refused. China was led by Chiang Kai-Shek at the time. Japan wanted the United States to stop sending China supplies, but the United States refused. The United States opposed the expansion of Japan in Asia, so they cut off important exports to Japan. General Hideki Tojo was the Premiere of Japan. He and other Japanese leaders did not like the fact that Americans were sending war supplies to China and other countries in Asia. A surprise attack was ordered by Japan on December 7, 1941. The target was the U.S. naval base at Pearl Harbor, Hawaii. 360 planes bombed the naval base killing about 3,000 people and destroying many warships, aircraft carriers, and submarines. This was a catalyst that brought the United States into World War II. Albert Einstein predicted that mass could be converted into energy early in the century and was confirmed experimentally by John D. Cockcroft and Ernest Walton in 1932. In 1939, Otto Hahn and Fritz Strassmann discovered that neutrons striking the element uranium caused the atoms to split apart. Physicists found out that among the pieces of a split atom were newly produced neutrons. These might encounter other uranium nuclei, caused them to split, and start a chain reaction. If the chain reaction were limited to a moderate pace, a new source of energy could be the result. The chain reaction could release energy rapidly and with explosive force. Leo Szilard, Eugene Wigner, and Edward Teller, Hungarian-born physicists were frightened by the possibility that Germany might produce an atomic bomb. They insisted that Albert Einstein inform President Roosevelt about the possibility of the Germans making an atomic bomb. In late 1939 President Roosevelt ordered an American effort to make an atomic bomb before the Germans. This project to produce the atomic bomb was named the Manhattan Project. Industrial and research activities took place at such sites as Los Alamos, New Mexico; Oak Ridge, Tennessee; and Hanford, Washington. The Manhattan Project was led by J. Robert Oppenheimer. Oppenheimer directed the design and building of the bomb. He and other scientists worked on this project from 1943 to 1945. He was known as the father of the atomic bomb. The first atomic bomb was successfully exploded on July 16, 1945, near Alamogordo, New Mexico. President Franklin Delano Roosevelt died on April 12, 1945. Vice President Harry S. Truman became President of the United States because of the death of Roosevelt. On May 7, 1945 Germany surrendered. Truman proclaimed May 8 as V-E Day (Victory in Europe Day). In July, President Truman went to Potsdam, Germany, to discuss war issues with Prime Minister Churchill of Great Britain and Premier Stalin of the Soviet Union. During his time in Posdam, the President received secret word that the atomic bomb had been successfully tested. On his way back to the United States, President Truman ordered American fliers to drop an atomic bomb in Japan. Similarities between international and domestic human resource management EssayOn August 6, 1945, a B-29 Superfortress named Enola Gay left the Pacific island of Tinian to bomb the Japanese city of Hiroshima. The Enola Gay was named by the pilot, Colonel Paul Tibbets, after his mother. The crew of Enola Gay were told that no one could be sure what would happen when the atomic bomb was dropped over Hiroshima. The atomic bomb was named Little Boy. The Enola Gay carried the Little Boy and 7,600 gallons of fuel that made it very heavy. No one was sure if the Enola Gay could be able to lift of the .

Sunday, March 29, 2020

Malaysia Intering Places free essay sample

The Best Time To Visit Interesting Places In Malaysia Malaysia. It is now well one of the famous contry in Southeast Asia that usually chosen by tourist from the whole world to visit when there is a holiday, but the number of tourists usually depends on the weather of Malaysia. To overcome the lack of number of tourists, a good prediction of weather must be done by the tourism company. `Malaysia is located a few degrees north of the Equator and is one of the South East Asia nations. The climate over here is of equatorial type in which the temperature is quite uniform throughout the year with temperature ranging from 21  °C to 32  °C. The humidity is consistently in the region of 75% to 80% throughout the year with a rainfall annual average of around 200 cm (80in) to 300 cm (120 in). The days are usually warm while the nights and the early mornings are fairly cool. We will write a custom essay sample on Malaysia Intering Places or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The Peninsular Malaysia is affected by the monsoon winds that blows from South China Sea and the Straits of Malacca. The northeast monsoon blows the wind from South China Sea from November to March and this is the time when the east coast states have heavy rainfall. Sea activities at this time are very much confined and the main activities at this time is usually the maintenance of boats and fishing related equipments as well as kite flying. This are all general view of Malaysia weather. One of the most interesting island in Malaysia that we can visit is Sipadan Island. The late Jacques Cousteau, the world-renowned oceanographer, described Sipadan Island as ‘an untouched piece of art’, while divers around the world voted it as one of the top five dive sites in the world. Malaysia’s only oceanic island, it is very small – only 12ha. in size. A 25-minute walk is all that is required to circle the island on foot. As an oceanic island, it rises about 700 metres from the sea floor, attracting diverse marine life from the blackness of the open sea. Surrounded by crystal clear waters, this crown jewel is a treasure trove of some of the most amazing marine animals. When diving here, encounters with turtles, resident schools of jacks, bumphead parrotfish and barracudas are almost assured around the tiny coral island. You can dive here all year round. Overall, the best conditions at Sipadan Island exist from April to December, especially July and August. During January to March we can see some unsettled weather and a decrease in visibility but the resorts will still fill with plenty of guests at this time as the diving can still be fine. As we all know, Sabah is one of the most interesting place to visit. Many of the tourist love to go there, because at Sabah they have a city name Kota Kinabalu. When we are at Kota Kinabalu, there is another place we must go, that is Kundasang. A place that is up at the mount Kinabalu. Actually it is near to the mount Kinabalu. From Kota Kinabalu it took about 2 to 3 hours to get there but depend on the weather and traffic. If it is all in good condition, then we can arrive there at an hour and a half. When we arrive there, to get to the nearest place of mount Kinabalu, we can go to the Mesilau Resort. The resort is already 2000 feet above sea level and to go to the mount Kinabalu it only takes about 4000 feet above sea level or it takes 2 days to reach the top of the mountain. At the resort, they already prepared the track to go to the mountain but we must also watch the weather if its good then we can climb the Kinabalu mountain. To go to the Kundasang, we can go when its on the rainy season. By then we can feel the coldness of the weather at Kundasang and it is very suitable for all went to visit Kundasang. It seems like you are at the overseas but its not. Kundasang is the place you should visit. In Pahang, Malaysia, Cameron Highlands has almost everything you could ask for from a holiday destination. Just imagine a very beautiful place with cool and comfortable weather, interesting buildings with Tudor Architecture, spectacular sceneries, and also several religious places to be visited. The key attractions here are the vegetables farms, museums and galleries, flower nurseries, tea plantations, strawberry farms, and honey bee farms. Vegetables farms can be found almost everywhere in Cameron Highlands, these farms are designed primarily for tourist but if you want to visit bigger vegetable farms, you can go to Tringkap or Kuala Terja which produce the vegetables for nations consumptions. If you want to look back to the history of Cameron Highlands, you can visit Local Museum called Time Tunnel Gallery. Cameron Highlands are known as the biggest fresh flower producers in Malaysia. There are much kind of flowers available here such as Dahlia, Geranium, Roses, Fuchsia, Gladioli, Carnations and even flower like Chrysanthemum. Visiting Cameron Highlands is not complete until you visit the tea plantations. Besides the tea itself, the most important thing is the beautiful sceneries available in here. Most recommended tea plantations to visit like Boh Tea Plantation, Cameron Valley Tea Plantation, and Sungai Palas Tea Plantation. There are several strawberry farms allowing you to pluck strawberries on your own and charge your according to the total weight of the strawberries you plucked. Honey Bee Farms in Cameron Highlands offer you experience of learning about bees and various honey products. Malaysia climate weather is typically hot and humid, with daily average 33 degree ceclcius and nightly average of 22 degree celcius. Compare that with Cameron Highlands climateweather of daily average of 23 degree celcius and nightly average of 10 degree celcius. There is another place which is interesting to visit which is Fraser Hill. Named after a solitary Scottish pioneer, James Fraser, who set up a tin-ore trading post in the 1890s, it actually consists of seven hills. Frasers Hill is truly an idyllic place for one to rest and to escape from not only the heat and humidity but also the hustle and bustle of city life. It is perhaps the prettiest of the Malaysian Hill resorts. To get to Frasers Hill from the Gap, one must go up a narrow, winding, one-way road for 8 km. Traffic up and down is controlled by a gate system with uphill traffic limited to odd hours, and downhill traffic to even hours. There are hotels, resorts and chalets available on the hill. Tudor cottages sit among brilliantly coloured gardens shaded by lofty pine trees. Frasers Hill is popular with the locals and foreign tourists for its greenery, forest walks, fresh air and exotic flower gardens, not to mention the golfing facilities. It has many attractions within and around the area. There is a nature education centre where visitors can learn about the flora and fauna of the area. Bird watching is a very popular pastime and Frasers Hill is the venue of the annual Bird Race which attracts many foreign omithologists. The average climate change temperature of Fraser’s Hill is between 21 to 23 degree Centigrade. Cool enough to escape from the heat of the tropics though you would still feel warm when the noon day sun is beating down on you. Lastly, there is one interesting place called Tanjung Leman which is stated in Johor. Tanjung Leman is better known as the jumping off point to the islands of Pulau Sibu and Sibu Tengah. Located about 72km south of Mersing, the beach is quite far off from the main road, which makes it a little difficult to find. However, the beach is served by a jetty and chalets. Kayaks are available for those wishing to venture out beyond the shoreline. Snorkelling is worthwhile as there are nice corals around. The beach is also a good spot to watch some white hornbills flying above. Chairs and shades are plenty for those who just want to have a quick escape   from the hustle and bustle of city life with families and friends. The best time to visit the islands are during the months from April to September where the sea is calmer. During the North-Easterly monsoon season from November to March, the sea will be choppy and hence there is not much sea activities that you can do. Some of the  resorts  will be closed during this time of the year but some will remain open. Malaysia has a tropical climate throughout the year, enjoying warm days and mild evenings in all seasons. English is widely spoken in Malaysia, although the national language is Malay. In addition, the country also offers a fascinating cultural mix with colorful festivals, unique arts and crafts, architecture, food and a rich array of dance forms. Malaysia is ideally placed to take advantage of its increased interest in the tourism industry, especially ecotourism segment, as it possesses a wide variety of natural land and marine habitats, spectacular wildlife, diverse indigenous ethnic groups and cultures, and a rich history. The World Travel ; Tourism Council (WTTC) stated that that the future prospects for Travel ; Tourism industry of Malaysia are good. There is a widespread recognition of its contribution to the national economy, and the Malaysian Government at its highest level is fully committed to the long-term development of the industry. It is absolutely a country that all the people living in the whole world should visit. Prepared by : Norazimah, Marissa Syazana, Farid Haikal, Abdul Qadir, Zul-Iskandar and Gokulan from 5 Amanah.

Saturday, March 7, 2020

Google Case Essay Example

Google Case Essay Example Google Case Essay Google Case Essay What were the key factors behind Googles early success? Thanks to the Corporate Values, Google became a very successful company In the world. Googles integrally In providing search result helps Google to succeed. There is great potential revenue can be generated from their search service. However Google corporate value Dont be evil refuses to compromise the integrity of search results. The quality search result is important to secure users usability of search engine and the confidence in Google. Googles emphasis on technologies helps Google to excel its competitors. Google lives Technology matters and invested heavily In the infrastructure that supported lightning-fast returns on search queries. Providing accurate results wealth a shorter time Is the primary task of a search engine and It Is not an easy task. Google did well in this and it becomes one of the key competitive advantages of Google products. Google s diverse businesses contribute to its success significantly. Since its PIP, Google had launched a flurry of products that expanded its domain beyond web search. After 2000, the IT market is growing at a very fast speed and lots of Leeds are untouched. : Google provide its products to an Immature market so that It can capture a large market share, With Its strength In technologies, Google can ensure the quality of product and service to keep its competitiveness in the various markets. Google is innovative and adopted unconventional approaches for managing innovation. Some innovative products may require longer development time. Google is willing to invest in promising long shots and Google believe they can be high- reward projects. Do you expect the search business to become more concentrated? Is search a winner-take-all business? Most of revenue is generated with Googles search business and related products. Lots of its products like Google Decadence and Google Analytics relies on the search business. So focusing on search business seems critical to Google future and I expect the search business to become more concentrated. In the next few years, people will be overwhelmed by Information on the Internet and people will Increase their reliance on search engine to provide them desirable results. Google Is the leading search engine provider and dominates the market. Google can potentially gain more revenue if it is the single player in the market. In addition, Google is experienced in providing search service and concentrate on providing search service is less risky than expanding to other market. The network effect can be applied here as well. With the focusing on search service, Google can gain more users and cumulate more knowledge about user preference and searching behaviors. With the knowledge, Google can enhance Its search service and acquire more users. The search service has great potential to become winner-take-all business. Facts about market share of search service providers tell winner-take-all business is possible. Google shares the great market in the world. Being and Yahoo share a very insignificant market in the world. We may pick another example like China; Baud Is the largest player in the searching service market without the participation of Google. Providing quality-searching service has high entry barrier boundaries, so that it can serve every segment of market. There is no significant UN- tap market for other search engine providers to enter. In addition, the network effect n search market is quite strong, when more users user the service, the search providers are able to gather more information and provide better search results. In addition to enhancing its core search business, should Google also branch out into new arenas? Which of the following would you recommend: 1) Building a full-fledged portal like Yahoo! s; Not recommended. Although there is demand for full-fledged portal like Yahoo! , the demand is not increasing significantly. There are already 2 big players in the portal business, namely Yahoo! And MANS. Due to high market commonality and high sources similarities, Google should not compete head to head with them. ) Targeting Microsofts desktop software hegemony; and/or Recommended. With the extensions functionalities of Google Chrome, Google stepped into desktop software industry already. With the help of notification center of ass and windows system, various Google products can bring similar experience via Google Chrome. In addition, there is some UN-tapped market. Google can extent search service to desktop search, migrate the online Google Doc to desktop, provide support to development of open resource initiatives like open office and provide interfaces compatible with Linux users. ) Becoming an e-commerce intermediary like eBay? Not recommended. EBay and Amazon are two big players in the market. The rivalry is already quite intensive. Becoming another big player in the market not only requires Google to deal with products suppliers but also the delivery service. Both of them are labor-intensive tasks and Google has litter experience with it. There are other specialized new entrants entering the market to gain the market niche and customers have high bargaining power due to information transparency. So the industry is not very attracting. Do you view Googles distinctive governance structure, corporate culture, and organizational processes as strengths or potential limitations? Googles distinctive governance structure, corporate culture and organizational processes are a great strength of the company. Google is attracting the best talents from all over the world. These talents look forwards to Join Google because of the flat governance structure and corporate culture. Their potentials can be best explored at Google. Googles corporate structure encourages creativity among heir staff, which leads to employee satisfaction and a low employee turnover rate. Googles organizational processes ensure sufficient freedom to its employees to test new technologies, new business models, new products, new ideas etc. This is very essential for company to put innovation into actions. In addition, the Company is administered by the expounders and the Chief Executive Officer. Both of them are concerning the long-term growth of Google instead of short-term gain. This facilitates the restoration of confidence of its investors and clients.

Wednesday, February 19, 2020

Spoken and written discourses Essay Example | Topics and Well Written Essays - 1000 words

Spoken and written discourses - Essay Example The word discourse is picked from the Latin term ‘discursus’ which is defined as ‘conversation, speech.’ From a linguistic point of view the term discourse is defined as a continuous stretch of language, which is larger than a sentence and often constitutes coherent units such as argument, joke, sermon, or narrative A discourse is not necessarily long; short conversations/ groans can be equally described as discourse just as a novel would. Discourses may be classified in many ways: written or spoken discourse; classification according to level of formality; classification according to genre; or classification according to the number of participants, whether on or many.For a conversation to be classified as a written or spoken discourse it needs to fulfill several criteria as Beaugrande (1981) explains. They include cohesion, coherence, intentionality, acceptability, informativeness, situationality, and intersexuality. This paper compares the written and spok en discourses. Differences between Spoken and Written discourses The main difference between spoken and written discourse lies in the fact that spoken language must be understood immediately whereas written discourse can be referred to many times (Crystal 1997). Unlike in written discourses, which involves medium that keeps a record of its conveyed message, spoken discourse involves only air and thus conversation is possible only up to the moment it occurs. The speed of conversation also varies between the two mediums of discourse. In spoken discourse, the speaker uses the speed that is appropriate for him/her; such speed is not necessarily convenient for the listener. The speed in spoken discourses is usually varying but faster than in written discourses. Other differences may be classified into: Contextualization Spoken discourse offers a natural form of speech where the audience is usually present. This speech facilitates effective communication since the speakers are able to get feedback from their listeners. This, however, means that spoken discourse has more repetition as the audience asks for clarification on unclear points. Written discourse as Crystal (1997) explains has an audience that is usually farther away and mostly unknown. Writers experience some disconnect in relation to the audience since the audience is not nearby; the writers only try to imagine what their intended audience would appreciate. Such a distance makes writing discourses inherently more difficult compared to spoken discourses. However, some genres of spoken discourse such as academic discourse, have minimal context of shared content, no feedback is encouraged immediately. On the other hand, some written discourses also employ the feedback of the readers who provide background information of the discourses usually through interviews. Spontaneity Spoken discourses tend to be largely unorganized where topics can change at any moment; interruption and overlapping of communication ca n occur often (Halliday 1989). In the spoken discourses, speakers can ask for clarification as well as correct what has already been said. Written discourses, on the other hand, are more organized and grammatical (Halliday 1989). The audiences of written discourses only get the finished product and cannot make any modification or clarification. The written discourses are having limited ways of conveying their message; written discourses are more constrained. Lexical characteristics Spoken discourses have a lower percentage of different words than written discourses. Spoken discourses are marked with longer and more repetitions unlike written discourses where repetitions are limited. Spoken discourses generally have shorter, less complex phrases. They contain more verb-based phrases and less abstract words. In addition to this, they also contain more words that refer to the speaker (Halliday 1989). Written discourses, on the other hand, have a more complex lexical characteris

Tuesday, February 4, 2020

Module 04 - Session Long Project Essay Example | Topics and Well Written Essays - 500 words

Module 04 - Session Long Project - Essay Example concrete corporate and business-level strategies that would focus on the opportunities and threats that the company faced in the long-run, while utilizing the core strengths of the companies while addressing weaknesses. On marketing strategy. Under CEO Pressler’s tenure, the company had alienated the customers that had patronized its products for the long time. The superhip clothes GAP had produced created a sudden but a weak attempt to change its positioning. While the current profitable market of GAP had been neglected by shifting to a positioning where it was not desired by the market, the company lost focus. The success of GAP as a brand was attributable to the business casual movement in the 1990s. While being an edgier brand did not create a sustainable positioning, the erosion of the business casual movement due to the fall of the dotcoms in the economy eventually led to GAP’s fall. According to Jennifer Popovec in her article â€Å"Hanging by a thread†, the shift of GAP’s positioning to becoming fashion-forward, in its attempt to shift from its â€Å"classic style to the disposable fashion sector† had aggravated the problem. GAP tried to please everyone, as apparent in its advertisements as well as the merchandise that it carried. While the fickleness of the fashion industry had added to GAP’s hardships, losing its focus on its current profitable customers and digressing from its positioning had made the more complex rapid-changing consumer preferences more unfavorable toward the business; much less predictable with CEO Pressler’s marketing research efforts. On Human Resources strategy. CEO Pressler tried to change the long-time corporate culture of GAP which was coined in its corporate mantra â€Å"own it, do it, get it done.† While his intention was good, which was to promote collaboration and teamwork among the company, he made the initially-receptive employees vexed when there was so much more time that was spent on team-building than